Longevity and biohacking in aesthetics
The longevity trend bridges aesthetics and wellness, with patients prioritising healthspan and ageing prevention
Alongside aesthetic goals, longevity focuses on a preventative rather than illness-driven approach to healthcare and encompasses the fields of functional and lifestyle medicine.
Biohacking tools like epigenetic testing and hormone profiling provide insights into individualised treatments. At the same time, the pillars of healthy ageing, such as nutrition, movement, sleep, stress management, cognitive activity and social/spiritual connection, are set to influence treatments.
For medical aesthetic clinics, this space offers an opportunity to differentiate themselves from non-medical clinics by offering enhanced diagnostics and a holistic 360-degree approach to overall health that enhances aesthetic treatment outcomes.
In its trends report, Aesthetics and CCR – which runs the Medical Longevity Summit – highlighted this as a trend, citing research from RARE Group Consulting that suggests one in three medical aesthetic clinics in the UK now offer treatments that specifically focus on medical wellness and longevity. Moreover, 51% of UK clinics that specialise solely in aesthetic treatments are now also offering functional medicine and assessments as a top service.
The report says, “As more practitioners embrace this integrated approach, it underscores the importance of a comprehensive view of health, where aesthetics and well-being are intertwined, offering patients a more balanced path to both looking and feeling their best. A future is coming into view where the boundaries between aesthetics and health are increasingly blurred, with a more holistic model taking centre stage.”
In its trends report, aesthetic device manufacturer BTL also highlighted longevity as a 2025 market shaper.
“Longevity has become an emerging field of interest in aesthetic practices,” Dr Mohammed Enayat of Hum2n clinic said, noting a rising desire among patients to slow the ageing process, improve quality of life, and enhance overall vitality, anticipating more in-depth conversations around muscle mass maintenance and a greater understanding of internal ageing processes. “Looking at the root cause and the inevitable future allows us to modulate patients’ current health states, focusing on maintaining and improving them,” he adds.
The pillars of healthy ageing: Holistic treatment approaches that encompass the body as a whole system and look at sleep, stress and hormone management, brain function, exercise and diet
Future Patient: The team behind Menopause in Aesthetics, who we partner with, has launched Future Patient, a new digital publication focused on this space for 2025
Epigenetics, nutrigenomics and advanced testing: Unlocking the secrets to what’s going on at a gene level to enhance outcomes. Also, look out for advanced testing such as Skin Life Analytics’ new mitochondrial skin ageing test, which has come out of research from Newcastle University and allows you to detect damage before any visible signs of ageing are present
Hormone replacement and BHRT: Optimising internal balance to enhance overall wellness and appearance
Biohacking tech: From blood sugar monitors to Oura rings and other wearable health tech, there are lots of devices coming to the fore that offer insight and data into what’s going on inside the body in real time
Check out this episode of The Cosmetic Cast with special guest and wellness expert, Dr Mayoni Gooneratne, and our article on integrating wellness into your practice.
